Just a marketer,
learning AI.

A day job, a family, a couple hours a night. This is where I figure it out in the open.

The short version

Hey, I'm Anthony, based in Arizona. Not a coder. By day I'm the marketing director at Beaver Builder, and I've built a few businesses over the years. My wife runs the web design agency we started together.

On the side, I'm learning AI and sharing what I figure out as I go. Not an expert, not a guru. Just a few steps ahead, passing it back. I do the homework too, the official courses end to end, with every certificate posted.

My goal is simple: make AI simple for non-techies like me.

So this is for anyone who wants to get AI without a computer science degree. You like things in plain, everyday terms, and you'd rather learn alongside someone than get sold to.

Sound like you? Join the newsletter and follow along.

My values

Honest over polished.

If something doesn't work, you'll know. If I don't have the answer, I'll say so. No fake expertise to filter through.

Systems over hustle.

I tried hustling harder. It nearly broke me. So you get AI plus systems here, never "work harder" advice.

Family first.

People before work, every time. That's why this brand won't ever tell you to grind 80 hours a week.

Show the work.

You see the messy drafts, the rewrites, the pivots. Proof beats theory.

Respect the audience.

No spam. No hype. No pretending I have answers I don't. Your inbox and attention aren't free.

Give first.

Value before the ask. Always. Help enough people, the rest follows.